Taobao has launched a Bahasa Malaysia interface, powered by AI translation, less than a year after introducing an English version, aiming to provide a more localized experience for Malaysian shoppers. This launch includes new features like image search, coins cashback, free shipping incentives, and first-time shopper perks, adding to existing features like bilingual customer service and Ringgit pricing. Malaysia and Singapore were the first to get Taobao's English interface.