During his acceptance speech at the Golden Globes, veteran actor Stellan Skarsgård made a passionate plea for the preservation of the theatrical experience. He emphasized that "cinema should be seen in cinemas," lamenting the decline of traditional theaters in the age of streaming. His words resonated with many in the industry who fear the loss of cinema's "communal magic."

Skarsgård noted that for low-budget and indie films, the big screen provides a level of engagement that small devices cannot replicate. His speech has sparked a wider conversation online about the future of movie theaters and the importance of supporting independent productions. Many actors and directors have since echoed his sentiments on social media.