Sivakarthikeyan's Diwali hit Amaran, directed by Rajkumar Periyasamy, tells the story of Major Mukund Varadarajan, who sacrificed his life for India. While the film has garnered both praise for its performances and criticism for perceived caste and religious issues, actress Sai Pallavi has notably expanded her fan base with her role.

In a playful nod to the film, fans have started calling a phone number featured in the movie, thinking it's connected to Sai Pallavi. However, the number actually belongs to a student who is now overwhelmed with calls and messages. Despite reporting the situation to the police and informing the film crew, the student has received no help and is left lamenting the mix-up.