KUALA LUMPUR, Dec 16 – Prime Minister Datuk Seri Anwar Ibrahim today officially launched Proton’s first-ever electric vehicle (EV), the Proton e.MAS 7, at the Malaysia International Trade and Exhibition Centre here.

The launch marked Proton’s inaugural entry into the EV market with the introduction of two models: the e.MAS 7 Prime and the e.MAS 7 Premium.

Priced at RM109,800 and RM123,800 without insurance, respectively, the Prime and Premium models aim to offer a competitive option for Malaysian EV buyers.

The first 3,000 customers will also receive a RM4,000 rebate to commemorate the milestone.

Proton also announced a promotional package valued at RM8,000, which includes a complimentary 7kW home charger, a complimentary V2L adaptor, a competitive 1.98 per cent interest rate, a five-year unlimited internet data plan, a rebate from Carsome for Proton owner trade-ins, and a six-year unlimited mileage vehicle warranty.