Malaysia has signed a Memorandum of Collaboration (MoC) with Weixin Pay (the international version of WeChat Pay) to boost travel from China. This partnership aims to provide a seamless digital payment experience for Chinese tourists, making Malaysia a more attractive destination ahead of the Visit Malaysia 2026 campaign.

With China being a top source market, the government is focusing on integrating digital solutions that Chinese travelers are familiar with. The collaboration will also involve joint marketing efforts and data sharing to better understand traveler preferences. This move is expected to significantly increase tourist arrivals and spending in the local economy.